With bourgeoisification in this context I intend to name that quality of human nature which drives many people to “keep up with the joneses”. 

That need for comparative self-actualization, which drives people to see themselves as and strive to be better than their neighbor.

I’m specifically staying away from the religious aspects of this, as religion will have many answers to why humans have this need.  Suffice it to say that human somehow do have this strife for whatever reason.

I tender that this is the flaw in humanity which has been the largest stumbling block in attempts to accomplish peace and equality on earth. 

"But almost always, during the initial stage of the struggle, the oppressed, instead of striving for liberation, tend themselves to become oppressors...

It is not to become free that they want agrarian reform, but in order to acquire land and thus become landowners-or; more precisely, bosses over other workers. It is a rare peasant who, once "promoted" to overseer, does not become more of a tyrant towards his former comrades than the owner himself." Communist University